Docs Documentation
Documentation
Plain-language guides for media buyers, and the technical reference for developers and AI agents.
Guides
Getting started
From sign-up to a launched funnel in about five minutes, with or without an AI agent.
Read →Reading the dashboard
What every page shows, the global filters, and how to read drop-off, retention, heatmaps and p-values.
Read →Connect Meta
System user token, Pixel and ad account ids, test events, retargeting audiences, errors and fixes.
Read →Connect Google Ads
Developer token, OAuth client, refresh token, conversion actions and Customer Match.
Read →Sales, CRM and attribution
Bring sales in from Stripe, Calendly, CSV, Zapier or by hand, and understand the three attribution models.
Read →Set up with an AI agent
Create a setup link, paste one line to Claude Code or Cursor, read the test report, launch.
Read →FAQ
Cost, data residency, consent, ad blockers, iOS, cross-domain funnels, WordPress, ClickFunnels and Webflow installs, deleting data.
Read →Reference
Instrumentation guide
Attributes and naming rules so every element on a page is tracked. For developers and agents.
Read →Segments reference
Rule JSON, targets, operators, every field and the built-in templates.
Read →Testing a funnel
Test mode, the expected-event checklist, verification and the launch checklist.
Read →MCP server
Connect Claude Code, Claude Desktop or Cursor; the tools and resources an agent gets.
Read →REST API
Every route of https://api.retafunnel.com/api/v1 with its scope and notes.
Read →Need help? Write to hello@retafunnel.com and include your workspace name.